The Godfather of Persuasion

In November 2012 Barack Obama made history and won the presidential election. His more experienced rivals were stunned. How could a young upstart and senator become the first black president of the United States? Was it Obama’s charismatic personality that made it possible? Was the historic moment just right for the young senator? Both these factors had an impact for sure. But there is another one I think was incredibly impactful....

April 13, 2020 · 13 min